NEO Finance is following the expansion strategy, specified during the IPO, to launch a payment initiation service in five EU countries, and with its brand Neopay is entering new markets – Latvia and Estonia.
The first Latvian customer to start using the service is AZETA.LV, an online pharmacy belonging to EUROAPOTHECA – a network of pharmacies operating in the Nordic and Baltic region. Justė Levčenkaitė, CEO of AZETA SIA, comments on the following choice: “It is important for our clients both in Lithuania and Latvia to be able to pay in convenient ways, and the process itself has to be quick and easy. That’s why we decided to start a partnership with NEO Finance in Latvia as they are as focused on improving the customer experience as we are.”
The Estonian market was entered when Open24, an online shoe retailer, joined Neopay clients‘ list. The company is using PIS services in three countries – Lithuania, Latvia and Estonia.
Justas Mačionis, CEO of Open24, commented on the following choice: “We trade online in all three Baltic countries. It is extremely important that customers in all countries receive the same services and choices.
We are delighted that NEO Finance is able to provide this to our clients and lets us to manage payments in all countries in a single system, regardless of the market or the client’s bank. ”
Comment by Evaldas Remeikis, Chairman of the Board of NEO Finance: “We are delighted to help companies organize their payment collection process in all Baltic countries by signing only one contract. From now on, Pan-Baltic e-businesses are able to serve their customers quickly and conveniently, with only one integration, using one pricing.”